SHIVADARSHINI’S TULIPS BEAUTY EXOTICA FOR UNISEX
Established in this year of 2011 by Ms.Prashanthi having a decade of experience in the beauty industry. Our parlor is a full-service beauty salon dedicated to consistently providing high customer satisfaction by rendering excellent service with quality products, and furnishing an enjoyable atmosphere at an acceptable price/value relationship. We will also maintain a hygienic, friendly and stylishly clean environment.
OUR MISSION:
To provide services that enhance our client's physical appearance and mental relaxation.
OUR MOTTO:
"The Trend Begins Here!"
We expect our growing reputation to lead to new clients and beauticians to support our anticipated growth.
TULIPS BEAUTY EXOTICA
provide a wide range of beauty services. We will provide quality hair, nail, and skin services, along with top lines of beauty products. What will set Tulips Beauty Exotica setters apart from the competition is our commitment to providing all of these services in one convenient location.
The salon located in a corporate strip at heart of hitech city. The location is strategically situated on one of the busiest and high profile area, with easy access from all parts of city.
KEYS TO SUCCESS
The keys to success in our business are:
LOCATION :
providing an easily accessible location for all our hitech city campus employees and nearby area customers
ENVIRONMENT :
providing an environment conducive to giving relaxing and professional service.
CONVENIENCE :
offering clients a wide range of services in one setting, and extended business hours with prior appointments
REPUTATION:
reputation of the owner and other "beauticians" as providing superior personal service
There are a number of salons like ours, but they are mainly in the very high income parts of Hyderabad and surrounding areas. We do not intend to compete with these so called "Day Spas." We wish to offer a middle ground for those clients who can't quite afford those high-end luxury salons.
Our business atmosphere will be a relaxing one where clients can kick back and be pampered. Healthy lemon tea will be offered to clients as they enter for service.
OUR MARKETING STRATEGY
Our marketing strategy is a simple one: satisfied clients are our best marketing tool. When a client leaves our business with a new look, she is broadcasting our name and quality to the public. Most of our clients will be referrals from existing clients
No major advertising campaigns are anticipated. Our research has shown that word of mouth is the best advertising for this type of business. We will, however, run specials throughout the week. We will also ask clients for referrals, and reward them with discounted or free services depending on the number of clients they bring. We will also offer discounts to the new clients who have been referred.